With more than 3 billion users worldwide, social media platforms are as important as they have ever been. Given the extensive reach to a large user base as platforms such as Facebook, Instagram and LinkedIn, targeted social media is a proven vehicle for effective and successful marketing. With the level of competition for marketing in this space, however, standing out from the crowd can be a challenge.
The most popular social media platform in the world, an average of approximately 1.5 billion people log on to Facebook every day from locations all around the world. With such a large potential customer base and easily accessible interface, Facebook is an ideal arena to promote and sell your business whilst engaging with potential buyers. Both the browser site and the smartphone app offer various types and levels of advertising, from banner ads to sponsored posts, offer based ads, multi-product ads and more. With extensive knowledge on this platform’s analytics and marketing intricacies, we have the necessary insight into the inner workings of Facebook marketing. Our multi-pronged approach targets the three most important goals of Facebook marketing – awareness, consideration and conversion.
While you may not initially associate LinkedIn with marketing, using this platform can have many benefits for your business. From creating networks, industry connections, greater brand awareness and sourcing professionals, marketing through LinkedIn is essential to establishing your online presence. From marketing individual members of your staff or your brand as a whole, we have helped countless clients create numerous business partnerships and opportunities through this site.
For B2B Businesses, this site is a particularly excellent platform, due to the ability to market your skills, abilities and experience to potential clients and business partners. With our insight and knowledge of how to effectively market through LinkedIn we can drastically boost your success through helping you create a profile that attracts traffic, leads to partnerships and ultimately benefit your small, mid sized or individual business.
Discover how much social media marketing can help your business
Marketing on social media is an ever-evolving landscape that can take a wide variety of forms. Three of the most popular and effective advertising strategies include paid ads, marketing through influencers and organic posts and engagement. Unlike outbound advertising through traditional sources, social media allows you to target specific demographics and customer groups, with ads guaranteed to reach your target audience.
Connecting with social media influencers is also an excellent technique to not only reach a particular base but also reach a greater audience on the whole. Organic posts and engagement on the other hand, help to establish the growth of your social media following and therefore creates greater brand recognition and prolonged success.
Pursuing the complicated landscape of social media marketing can be a challenge, particularly when attempting to do it all by yourself. With the help of our professional social media marketing knowledge and strategic implementation, the process can be truly rewarding and has proven benefits for your business. With many years of industry experience, we understand the inner workings of all major platforms and constantly remain on top of the latest trends, statistics and analytics, providing you with up to date strategies that actually work.
With solutions tailored to all of the major platforms, we offer a comprehensive approach, encapsulating the latest up-to-date elements of social media marketing. Working hand in hand with each of our clients, we clearly explain and outline our intended strategy throughout the process.
Design implement and maintain websites, landing pages and ecommerce.
Rank organically on search engines such as Google, Bing Yahoo and more.
Pay per click advertisement on search results utilising Google Ads and Microsoft (Bing) Ads.
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